Escape Charter

Atrium - Get Ready With Me

The goal of an Effy Charter is to create a one-of-a-kind experience for select clients by transforming existing spaces — from libraries, atriums and art galleries — into immersive mini pop-up shops where guests can shop jewelry and discover activation.

Proposal to transform the atrium into a ‘Get Ready With Me’ studio, featuring custom beauty pods that emulate the elegance of an upscale bedroom vanity. Each pod was equipped with a ring light to support content creation and a dedicated application bar to enhance the beauty experience.

Crow’s Nest - Making of a Masterpiece

Concepted an interactive station that guides guests through the step-by-step process of crafting one-of-a-kind jewelry pieces, highlighting artistry, technique, and personalization at every stage.