Brooklyn-based experiential and spatial designer specializing in immersive retail, beauty, and jewelry environments. I blend creative direction, 3D design, and visual merchandising to create dimensional brand stories grounded in materiality, movement and emotion.
EFFY JEWELRY
SENIOR EXPERIENTIAL DESIGN 2026
EVERGREEN BRAND DESIGN
A modular window system designed to enhance visual merchandising displays, introducing height, depth, and sculptural drama within the retail space.
CHARTER ACTIVATION DESIGN
EFFY Charters are week-long immersive experiences that transform existing ship interiors into curated, high-impact experiential environments.
WINDOW DISPLAY DESIGN
Hand-curated window displays designed across 160 cruise ship window systems, delivering a cohesive and elevated brand experience at scale.
WRG DESIGN
3D DESIGN
A selection of freelance projects spanning retail, pop-up, and experiential design. Each concept explores brand storytelling through spatial design, balancing bold visual identity with functional execution across a range of industries.
MAC COSMETICS
LIFEWAY
WINKY LUX
GRUNS
OATLY
MISSION MEATS
SHISEIDO
SENIOR VISUAL MERCHANDISING DESIGN
Led visual merchandising strategy for Hermès and Tory Burch fragrances across U.S. retail partners, developing seasonal visual weeks and elevated display concepts that translated the brand’s luxury codes into impactful in-store experiences.
HERMÈS
TORY BURCH
ARCHIVE
PASSION PROJECTS
An archive of early concept work and passion projects exploring spatial storytelling, brand identity, and material expression. These designs represent a foundation of creative experimentation - where ideas were pushed, identities were shaped, and my approach to experiential design began to take form.
BOMBSHELL GARDEN
LE BONE APPART
HEART&HUE
WEWOREWHAT
VERVE